Sell the Sizzle
Sell the Sizzle
"Sell the Sizzle," hosted by sales veteran Mick Holly, focuses on the art of selling benefits over features, offering insights for a range of professionals.
Mick Holly
PodcastAI
PodcastAI

Think Differently, Speak Differently, Sell More!

S2 E6 • Mar 6, 2024 • 44 mins

🎙️ Welcome,Sizzlers, to a power-packed episode that's about to revolutionize the way you present your ideas! Today, I have the honor of hosting the maestro of the stage, the virtuoso of the microphone, the one and only Steve Lowell! 🌟 With a jaw-dropping record of over 3,500 keynotes under his belt and a trophy case bursting with speaking accolades, Steve is here to spill the secrets on how to turn your presentations into captivating performances that not only sell your ideas but leave your audience craving for more. This episode is your backstage pass to presentation mastery! 🚀

Key Points

  • Selling is not about transferring information but about changing the audience's belief systems and having them reconsider the nature of their condition.
  • Effective speaking in sales is about revealing the problem rather than solving it, drawing a straight line between the speaker and the audience's problem in a way they have not considered before.
  • Preparation for speaking should focus on going through your content until it comes through you, becoming a part of who you are rather than just something you do.

Get a FREE copy of Steve's award winning bets seller: Stage Fright to Spotlight here: stevelowell.com/free-book

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